by Sarah McGowan Dear | Aug 10, 2021 | Branding, Rebranding
Getting to Your Growth Edge What happens you realize you’ve outgrown who you once were? When market forces push the change. Especially when you realize you are no longer connecting in a meaningful way with your market. What to do next. Recently a friend texted me to...
by Sarah McGowan Dear | May 10, 2017 | Branding, Rebranding
The Science of Rebranding I have a special place in my hearts for companies or organizations that need a rebrand. From a psychological standpoint, it’s akin to finding yourself up against your growth edge, and while you know it’s needed and will be so good for you,...
